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Retention of Affiliates in an Affiliate Program

October 24, 2011  by: prithiviputra  Points: 8   Category: Others  Earning $0.10   Views: 542

It is a big challenge to see to it that the affiliates that you have sponsored in an affiliate program remain active in the program.


As a growing affiliate marketer you will do well to sponsor affiliates to build the first level of your downline. Even though you sponsor a good number of affiliates it is important that you retain them so that they can become action takers in the due course of time. Retention of affiliates in the first level of your downline is a tough task but it can be achieved with a great degree of success provided you adhere to a few steps.

It is very important to sustain the interest of an affiliate or the person whom you sponsor in your downline. The affiliate should be sufficiently educated about the program. As his sponsor you should consider it as your responsibility to let the affiliate know the affiliate marketing procedure thoroughly. Confidence should be induced in the affiliate so that he would promote the program himself. Such a kind of promotion will be beneficial to you in the sense that your downline gets built up in the process.

Active members or affiliates in your downline alone can improve your affiliate marketing business. Hence it is very important to keep your downline active. This is possible only by retaining the affiliates that you sponsor into the program. If sufficient effort is not taken to retain the affiliates then many sponsored affiliates may leave the program and join some other affiliate program. A sponsor carries a lot of responsibility on his shoulders as far as educating an affiliate is concerned. If the affiliate marketer succeeds in his attempt to educate his affiliates then he can consider that more than half of his work is done. Once a sponsored affiliate begins to taste success in the program then it is likely that he would remain stuck to the program for years to come. This is the secret of affiliate marketing success.


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